Paragon get personal with new Video Jet PrintPro

Paragon Group UK Ltd have made high-speed personalisation a reality with the introduction of a VideoJet Print Pro digital imaging system, offering added value and a whole range of benefits. This new investment provides an excellent opportunity to apply variable information and print quality images to a diverse range of business print, including direct mail, bills, statements, security print, envelopes and labels.

With this acquisition, Paragon is able to offer the highest levels of custom personalisation, and most impressively, at full press speeds. Installed on to the end of a press, the new technology enables variable information and standard features to be incorporated onto business print in one single sequence, with significant cost and time reductions. The system also produces print quality graphics, particularly useful for transforming the look of direct mail and envelopes.

The Printpro can create an image of two panels of 2” each or a combined one of 4”, meaning that up to four different features can be added to each document. This allows ample room to combine custom graphics with fixed and variable data at various orientations, presenting a wide range of options for those requiring more advanced personalisation capabilities.

This method of personalisation is proven to be the most effective way to directly attract and engage with customers and can be used to enhance the effectiveness of many different printed items, from corporate stationery to garment tags. In simple terms, with the VideoJet PrintPro, each document, label or envelope, can be produced with content that is unique to the intended recipient, such as an address, code or image, providing the ideal solution for those who require sequential numbering.

Says Dave Alexander, Production Manager: “ The PrintPro system is an ideal solutions for customers who have barcoding, numbering, graphics and more sophisticated personalisation requirements. This new investment is part of Paragon’s continued strategy aiming at offering more advanced business solutions to our clients”.

The scope of choice offered by the VideoJet Print Pro is impressive and allows Paragon to supply tailor made solutions for even the most specific demands. For more information about Paragon’s personalisation capabilities and the broad range of products and services on offer, contact Marketing at marketing@paragon-europe.com.